Toni Frio

DJ · Saxophonist · Producer · Creative Director

Dallas, TX → Based in Brooklyn, NY

Toni Frio is the creative heartbeat of ROTY COLLECTIONS. Originally from Dallas and now rooted in Brooklyn, he blends jazz and soul with a Texan and New Yorker edge in his sets, productions, and performances. As a DJ and saxophonist, his sound ranges from hip hop and house to experimental jazz and funk, building bridges between generations and genres. Beyond music, Toni leads ROTY’s visual direction and strategy, bringing a cohesive artistic identity to the collective. His dynamic versatility has positioned him as both a sound architect and a culture builder, fusing live instrumentation with digital creativity to make every drop feel cinematic.